AliExpress has announced that its annual 11.11 Global Shopping Festival, also known as Singles’ Day, will run from 1st-18th November this year.

Alongside discounts and special offers through Brand+, which launched a year ago, US shoppers can access delivery protections, free shipping and returns on Choice items, and enhanced customer support.

AliExpress' new affiliate partnership with YouTube Shopping aims to give people more ways to directly discover and shop products through creator recommendations during the 11.11 festival.

There will also be several giveaways for the Reddit community during the event, featuring products from GameSir, EliteWheels, ANYCUBIC, Kuololit, and other participating brands. 

“11.11 is one of the best opportunities of the year for shoppers to discover great products at exceptional prices,” says Chris Gu, US Country Manager, AliExpress.

“We’re making this year’s festival even better for US consumers with compelling Brand+ deals and stronger service guarantees. Whether they’re shopping for holiday gifts early or everyday essentials, we want customers to feel confident they’re getting great value and a seamless shopping experience from start to finish.”

2026 RTIH Innovation Awards

Online retail will be a key focus area at the 2026 RTIH Innovation Awards.

The awards, which celebrate global retail technology innovation in a fast moving omnichannel world, have now closed for entries. Our winners will be revealed at the 2026 RTIH Innovation Awards Ceremony, taking place at The HAC in Central London on Wednesday, 4th November.

Check out our 2026 shortlists and finalists here.

We received a record number of entries this year and many fantastic examples of technology excellence driving transformative change across the global retail sector.

Congratulations to all those who made it through the initial submission process! It’s now over to our star studded judging panel who will decide the winners to be announced at the 2026 RTIH Innovation Awards Ceremony, taking place at The HAC in Central London. 

The event will be held on Wednesday, 4th November and consist of a drinks reception, three course meal, awards ceremony presided over by award winning stand-up comedian, presenter, actor and broadcaster, Aurie Styla, and after party until 1am.

Click here to book your place at the 2026 RTIH Innovation Awards Ceremony on Wednesday, 4th November.